Lucas Jeune
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Product Manager

Lucas Jeune

Three years of product management on the Trade Club, a digital platform backed by around ten international banks that connects companies across borders through business matchmaking. I managed the full product lifecycle, from ideation to post-launch support, owned the roadmap and prioritised projects based on client needs, user data and business goals.

Three years of product management on the Trade Club, a digital platform backed by around ten international banks that connects companies across borders through business matchmaking.

  • Based in France
  • Available immediately
  • Permanent or VIE
Contact by emailLinkedInDownload CV PDF
Portrait of Lucas Jeune, smiling, wearing a navy shirt

About

From user need to feature in production

I spent three years at eexpand (formerly Export Entreprises), which builds websites and digital solutions for major banks such as Banco Santander, Royal Bank of Canada and MUFG. I worked on the Trade Club, a business matchmaking platform that helps these banks' corporate clients grow internationally.

I joined as an SEO Manager Intern, then became Junior Product Manager and Product Manager. On each project I write the functional specification, draw the wireframes, create the Jira tickets, follow development with the engineers, then deploy and test in production. From mid-2023 I also presented the platform's projects to bank representatives at the Technical Steering Committee.

Experience

Experience

eexpand

formerly Export Entreprises · digital solutions to develop international trade · Paris

  1. Oct 2024 – Sept 2025

    Product Manager

    • eexpand is a company that powers the Trade Club, a digital platform supported by over 10 global banks, simplifying international trade through business matchmaking.
    • Led project planning and execution, managing full product lifecycle from ideation through post-launch support.
    • Developed and prioritized product features, creating comprehensive product roadmaps.
    • Focused on customer needs and data-driven insights to align products with business objectives.
    • Implemented full user activity tracking, providing insights into user behavior.
    • Integrated LLM assistant and translation feature, facilitating communication.

    See: AI assistant, Translation, Login, Tracking

  2. Oct 2022 – Sept 2024

    Junior Product Manager

    • Contributed to development and execution of product roadmap supporting global trade initiatives.
    • Collaborated with cross-functional teams in Agile environments to deliver user-centric solutions.
    • Conducted market research and analyzed user data to inform product decisions and drive enhancements.

    See: Emails

  3. Mar – Sept 2022

    SEO Manager Intern

    • Performed regular site audits to identify technical issues impacting SEO performance.
    • Enhanced website visibility through effective on-page and off-page SEO strategies.

    See: SEO

Gastronomie et Promotion des Produits Régionaux - GPPR

GPPR is involved in promoting regional products through marketing and event management · Besançon

  1. May – Aug 2021

    Marketing Assistant

    • Supported marketing initiatives and event management for regional product promotion.

Work

Case studies

Projects I led at eexpand. For each one: the problem, my role, what I did, the result and the tools.

  1. Full user activity trackingAn API-based tracking system to finally see what users actually do on the platform.2024 – 2025 · Product Manager
  2. Passwordless loginReplacing email and password with a magic link for users who rarely log in.2024 – 2025 · Product Manager
  3. Message translationWrite in your own language, send in the recipient's.2024 · Product Manager
  4. An LLM writing assistantA button that writes a personalised message in one click, to get companies talking to each other.2024 · Product Manager
  5. Redesigning the platform's emailsClearer, fewer and better-targeted emails to fix low engagement.2023 · Junior Product Manager
  6. SEO strategy for white-label banking platformsBuilding SEO from scratch, first on a priority client's platform, with a method that could be repeated.2022 · SEO Manager Intern

Skills

Skills

Each skill links to the case studies where I used it.

Product management

Data and analytics

  • Tracking plans and event definitionTracking
  • Defining and monitoring KPIsSEO
  • SQL
  • Google Analytics, Google Search ConsoleSEO
  • ExcelSEO

AI and LLM

SEO and digital

  • Technical SEO: sitemaps, robots.txt, hreflang, canonicalSEO
  • Content and meta tag optimisationSEO
  • Web performanceSEO
  • Email design and deliverabilityEmails

Tools

Languages

  • FrenchNative
  • EnglishC1 · TOEIC 945/990
  • GermanB1

Education

Education and languages

  1. 2020 – 2022

    Master's in Marketing and International Management

    Université de Franche-Comté, Besançon

  2. 2017 – 2020

    Bachelor's in Economics and Management

    Université de Franche-Comté, Besançon

French
Native
English
C1 · TOEIC 945/990
German
B1

Contact

Let's talk about your role

Email is the easiest way to reach me. You can also find me on LinkedIn.

Contact by emailLinkedInDownload CV PDF

References. Available on request.